VTV reported: The market for digital transformation solutions is "upstream" difficult

The digital transformation solutions industry is witnessing impressive growth despite the challenging economic context. The popularity of automation and artificial intelligence technologies, typically the "fever" of ChatGPT applications, contributes to promoting businesses to boldly use digital transformation solutions.

On the other hand, demand digital conversion is increasing in the context of the COVID-19 pandemic and the strong development of technology. Businesses are looking digital transformation solutions to help them automate processes, optimize operations and enhance competitiveness.

Despite the general difficulties of the economy, digital transformation solutions industry still recorded impressive growth. According to VTV's report, many businesses in the industry digital transformation solutions recorded a growth of more than 30% in the first 6 months of 2023 compared to the same period last year.

VTV đưa tin: Thị trường giải pháp chuyển đổi số "ngược dòng" khó khăn
VTV reported: The market for digital transformation solutions is "upstream" difficult

VTV reported: The "upstream" digital transformation solution market is difficult

Behind each smooth and convenient digital banking device is a combination of many different solutions, from electronic identification, chip-based citizen identification authentication to automating business processes with robots.

Mr. Vu Trong Nghia, Managing Director of Bizzi Vietnam, shared: "It is true that at the present time, businesses will be cautious in spending. However, Bizzi and Shinhan's solution is a low-cost solution, but has value for larger businesses. More and more businesses are seeing the importance of applying technology, especially automation and the popularity of artificial intelligence, to help their financial and accounting management be effective. more streamlined and optimized.”

The effectiveness of digital transformation solutions is demonstrated by the fact that many businesses recorded impressive growth after application. This is the main reason why companies providing “upstream” solutions are successful in a difficult context.

However, convincing business leaders to change their perception of digital transformation is still a big challenge. Many businesses have used the solution but failed due to lack of careful preparation or choosing an inappropriate solution.

Some large enterprises estimate that the growth of the digital transformation solution industry is still more than 30%. Enterprises spend money to buy digital transformation solutions, but realize the effect in a short time... is the reason why it is difficult for companies to sell solutions "upstream".

Mr. Tu Tien Phat, General Director of ACB, said: “Investing in infrastructure cannot be saved because it is related to the bank's platform, but investing in applications, we look very carefully at solutions. solutions, focusing only on solutions that bring good customer experience, not applying them in a widespread way.”

According to the technology world, there are still business customers who have used the solution but failed and were not effective, so they are hesitant and afraid of its feasibility. Therefore, convincing business leaders to change their perception of digital transformation remains a challenge.

To solve this problem, solution providers need to focus on:

  • Consulting and assessing specific needs of each enterprise.
  • Provide suitable solutions with the size, industry and budget of the business.
  • Support businesses to deploy and use solutions effectively.

Besides, businesses also need:

  • Raise awareness about the benefits of digital transformation.
  • Strategy development Digital transformation in accordance with business goals.
  • Investment commitment finance and human resources for the digital transformation process.

Digital transformation solutions industry is predicted to continue to grow strongly in the coming years. Businesses need to seize this opportunity digital conversion success, improving competitiveness and sustainable development.

With close cooperation between solution providers and businesses, the digital transformation solution industry promises to continue to grow strongly in the future, contributing to promoting Vietnam's economic development.

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